Profile

Multidimensional, highly adaptive Creative Art Director, specializing in Web and Motion Graphics. Deep understanding of promotional goals and branding. Proven track record of delivering goals on schedule and within budget. Expert management of personnel, including staff hiring. Creative, committed and proactive. Background in filmmaking and studio arts.


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Featured Clients

American Media Inc. 2010 Buzz Reel

Designed in one week for a banking and investor's meeting, to showcase AMI's recent accompishments and corporate strenghts. Highlights the consideration of the National Enquirer for a Pulitzer prize, AMI's agreement to provide publisher's services to Playboy and WWE magazines, and it's large stable of titles in categories like health and fitness, celebrity journalism, and AMI's new "Young Men's Network".

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Playboy's Super Saturday Night Buzz Reel

A recap of Playboy's Super Saturday Night, the most popular Superbowl party and Playboy's largest single marketing event. I edited this video, and art directed the internal componenets of the 2008 party, including print and online extensions in the runup to Superbowl weekend, event signage, and a décor video loop.

Billboard Magazine Press Reel

An overview of recent press clips of Billboard magazine's influence.

Radar Online video event loop (silent)

A looping event décor video, featuring video clips from Radar Online, guest artists video, and commercial spots for Diet Dr. Pepper.

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Relish Magazine Expo Reel

A reel to promote Relish magazine's guest chef cooking tour.

Site takeovers

I helped art direct development of complete sponsor takeovers of Playboy.com's homepage. Elements include: background skin, custom ad units, b-roll placement, and custom feature spotlight promotion.

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AMC Mad Men - Season 3

Southern Comfort / Playboy's "Uncovered" video music series

El Jimador Tequila

Coty's McGraw Southern Blend - with custom sweepstales

Flash Interactive: Hef's Desk

Created for HBO to promote The Complete Sopranos DVD set. Click on the desk objects to learn about them and what they mean to Hef. Click on his portrait or the picture of his girlfriends to see video. This interactive Flash module linked to other cobranded web features, and was updated six months later alongside a gift guide for the holiday season.

Flash Interactive: Axe Lab

Axe Lab cologne sponsored a multi-city pop-up "lab" tour. Participants tested the product and guest Playmates along with Axe Lab Girls testified to the "pharmasexual" effeciveness of the spray. This interactive Flash module features video and photos from each city as well as a questionnaire of 10 "seduce her" sypotheses the user can respond to. Results were talliied in a backend poll published online at the end of the campaign.

Playboy 2009 Sales Reel

Created internally for Playboy's ad sales team, to showcase website design and features in sponsor pitches.

Playboy 50th Anniversary of the Bunny Reel

Created for Playboy's Licensing division to sell a multi-city promotional tour and party in honor of the 50th anniversary of the Playboy Bunny and Club.

Holiday ecards

A couple of animated Flash holiday ecards made for the 2009 season.

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Publishing Group of America

Columbia Business School